Creative Direction | Collaboration

Creative Direction | Collaboration

Bugatti x Adidas (2023)

Bugatti x Adidas (2023)

About the project

Goal was to create visuals that stayed true to both brands while pushing the visual direction in a fresh, exciting way that would capture the attention of both audiences.

Responsibilities

Responsibilities

Provided creative direction for the entire visual presentation.

Created visuals that showcased the collaboration in a way that resonated with both brands' fan bases.

Provided creative direction for the entire visual presentation.

Created visuals that showcased the collaboration in a way that resonated with both brands' fan bases.

Carbon fiber gift wrap.

About the project

Goal was to create visuals that stayed true to both brands while pushing the visual direction in a fresh, exciting way that would capture the attention of both audiences.