Influencer Marketing | Content

Rimac x Matthew Noszka (2023)

Rimac x Matthew Noszka (2023)

About the project

This project was a marketing activation tied to the year’s biggest event—the reveal of the Rimac Nevera Time Attack edition. We brought in Matthew Noszka, a well-known influencer from California, as our guest to experience the Nevera and share the moment.

Responsibilities

Responsibilities

Managed creative direction, selected models, assisted with production, and provided feedback during post-production.

I led the project, collaborating closely with Matthew on content production and managing communication for the social media collaboration.

About the project

This project was a marketing activation tied to the year’s biggest event—the reveal of the Rimac Nevera Time Attack edition. We brought in Matthew Noszka, a well-known influencer from California, as our guest to experience the Nevera and share the moment.

The reel from the event was the most reached post on Rimac’s Instagram in 2023.

*Editing, color correction, and sound design done by me on site.

*Editing, color correction, and sound design done by me on site.